Lillian T. Zhang is a multidisciplinary designer based in Vancouver BC. She specializes in interactive and brand identity design of any scale, whilst welcoming illustration enquiries supported by her lifelong artistic background. She centres her work around experience thinking by conducting research on consumer behaviour to grasping business opportunities to precisely strategize brand values and proposition. She believes these values are cornerstones and basic foundations that apply across all disciplines of design and bring in foreseen substantial impact.